analysis and explanation of the failure of General Motors on the basis of the theoretical framework of path dependency in the field of Crisis Manageme

Name: analysis and explanation of the failure of General Motors on the basis of the theoretical framework of path dependency in the field of Crisis Manageme
Brand: Grin Publishing
SKU: 9783640656233
Price: 6925 HUF
Availability: InStock

Szerző: Susann Carmohn

Nyelv:

Kötés: Puha kötésű

Kiadó: Grin Publishing

Elérhetőség: Beszállítói készleten

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Essay from the year 2010 in the subject Business economics - Business Management, Corporate Governan...

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Szerző

Susann Carmohn

Nyelv

Angol

Kötés

Könyv - Puha kötésű

Kiadva

2010

oldal

EAN

9783640656233

ISBN

3640656237

Enbook ID

01634465

Kiadó

Grin Publishing

Súly

Méretek

148 x 210 x 2

Teljes leírás

Essay from the year 2010 in the subject Business economics - Business Management, Corporate Governance, printed single-sided, grade: 1,3, Leuphana Universität Lüneburg (Institute for Business Development and Innovation Management), course: Management of Change, language: English, abstract: The difficulty lies, not with the new ideas, but in escaping the old ones.John Maynard KeynesThis essay explores with the theory of path dependence why some organizations stick to in the long run loss-generating strategies and why do some companies miss to develop new strategies to adapt to changing market conditions. Path dependence can be defined as a dynamic theory assuming that initial events can increasingly restrain present and future choices. Due to the current market situation this essay will connect the theoretical considera-tions of path dependency with the crisis management. On the basis of the main literature and with applying the theoretical model of Burgelman it will be examined in how far does the model of path dependency explain the failure of the insolvent automobile manufacturer Gen-eral Motors. In this regard some limitations of the Burgelman-model were discovered.

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analysis and explanation of the failure of General Motors on the basis of the theoretical framework of path dependency in the field of Crisis Manageme

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