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Könyv Automotive Search Marketing - Second Edition Alex Melen

Automotive Search Marketing - Second Edition

A Car Dealer's Guide to Google & AI Search

Szerző: Alex Melen
Nyelv: Angol
Kötés: Puha kötésű
Kiadó: Alex Melen
Elérhetőség: Beszállítói készleten
Küldés 14-21 napon belül
8 940 Ft
A detailed account of the latest and greatest in online marketing strategies for car dealers looking...

Információk a könyvről

Szerző
Alex Melen
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2026
oldal
224
EAN
9798997738907
Enbook ID
54324481
Kiadó
Alex Melen
Súly
307
Méretek
152 x 229 x 12

Teljes leírás

A detailed account of the latest and greatest in online marketing strategies for car dealers looking to take their digital marketing-from Google Search to AI search-to the next level.

  • Learn what it takes to plan and implement a search marketing strategy using the latest techniques to maximize your ROI.
  • Detailed description of Google ranking signals-updated with the newest industry data- to help you improve your SEO and jumpstart your organic search traffic.
  • Learn advanced PPC implementations to revamp your Google Ads campaigns and increase your business immediately.
  • NEW: Understand AI search-ChatGPT, Google AI Overviews, and beyond-and make sure your dealership is the answer when customers ask AI where to buy their next car.
  • Leading digital marketer explains how to select a search and AI marketing agency, evaluate performance, and continuously optimize your campaigns.

A must-have for car dealers looking to increase the effectiveness of their digital marketing. Alex Melen uses his nearly three decades of digital marketing expertise to provide car dealers with the knowledge they need to get found in both traditional and AI-powered search-and sell more cars in a highly competitive market.