Balanced Scorecard: Controlling Strategic Consistency

Name: Balanced Scorecard: Controlling Strategic Consistency
Brand: Our Knowledge Publishing
SKU: 9786205947944
Price: 13742 HUF
Availability: InStock

Szerző: Gilberto Franco de Lima Júnior

Nyelv:

Kötés: Puha kötésű

Kiadó: Our Knowledge Publishing

Elérhetőség: Beszállítói készleten

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This book investigates in an exploratory way the idea of strategic consistency using as a tool for i...

Információk a könyvről

Szerző

Gilberto Franco de Lima Júnior

Nyelv

Angol

Kötés

Könyv - Puha kötésű

Kiadva

2023

oldal

EAN

9786205947944

ISBN

6205947943

Enbook ID

43326458

Kiadó

Our Knowledge Publishing

Súly

119

Méretek

150 x 220 x 5

Teljes leírás

This book investigates in an exploratory way the idea of strategic consistency using as a tool for its verification a modeling of the performance indicators of a private Higher Education Institution in the Balanced Scorecard (BSC) approach. It is made a review of the conceptual models of hierarchy of the BSC perspective and studies in higher education institutions in Brazil and worldwide. From a BSC model with three indicators in each perspective is made a case study with directors and coordinators of a private HEI and performed a descriptive and multivariate analysis with cluster analysis. The main results point to a different perception of managers regarding the importance of the different perspectives, with a higher degree of importance given to the Learning and Growth and Process perspectives than to the Customer and Financial perspectives. In this prism, we found that in particular, the financial perspective had a perceived importance significantly lower than the other perspectives, which reveals a strategic inconsistency in the HEI management in terms of the managers' perception about the hierarchy of perspectives.

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Balanced Scorecard: Controlling Strategic Consistency

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