You are the hardest worker in the room. You have the degrees, the certifications, the
credentials - and someone else keeps getting the promotion.
This is not a book about working harder. This is a book about the one skill your
education never gave you.
Influence is sales. Leadership is sales. Every promotion, every buy-in, every moment
someone in a room decides to follow you - that is a sale. No CPA exam, no bar passage,
no engineering license, no MBA curriculum teaches you how to do it. This book does.
Brilliant at the Basics is for the brand-new salesperson who wants to skip years of
expensive mistakes. It is for the career-changer ready to break the income ceiling. And it
is for the corporate professional - the accountant, the attorney, the analyst, the
engineer - who is brilliant at their craft and tired of watching people with fewer
qualifications rise past them.
John D. Romero broke a ninety-year sales record in his first ninety days and spent
fifteen years coaching zero-experience people to six-figure careers. His hindsight is your
foresight.
The skill you are missing has a name. It is learnable. And it starts here.