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Könyv Chill Factor David Paitson

Chill Factor

How a Minor-League Hockey Team Changed a City Forever

Szerző: David Paitson, Craig Merz
Nyelv: Angol
Kötés: Kemény kötésű
Kiadó: Sports Publishing LLC
Elérhetőség: 50 % esély
Keressük az egész világon
7 394 Ft
The city of Columbus, Ohio, had always struggled to support any professional sports franchise. It's...

Információk a könyvről

Szerző
David Paitson, Craig Merz
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2015
oldal
304
EAN
9781613217672
ISBN
1613217676
Enbook ID
08850902
Kiadó
Sports Publishing LLC
Súly
544
Méretek
160 x 231 x 33

Teljes leírás

The city of Columbus, Ohio, had always struggled to support any professional sports franchise. It's a town where Ohio State University reigns supreme, and everything else is less important. That was until 1991, when the Columbus Chill, a minor-league hockey franchise, arrived. Using Veeckian marketing tactics and on-ice shenanigans, the Chill became the talk of the city and gained a religious local fan base. Based on the success of the Chill, from 1991-99, the city of Columbus was awarded with the Columbus Blue Jackets in 2000, the city's own NHL franchise. "Chill Factor" follows the wild ride through the eyes of team president and general manager David Paitson, from the early formation of the minor-league franchise through the decision to rattle the status quo by going to the edge and beyond with a marketing and promotional plan that was both edgy and controversial. The success of the Chill after their first season gave the organization the impetus to challenge local civic and business leaders to build a world-class arena and emerge from the shadow of OSU. There were setbacks and triumphs on and off the ice, and eventually the realization that the Columbus of today would not be possible without the aid of the Chill. "Chill Factor" takes readers into the front office and onto the rink, giving every angle of how a small town was able to get behind a working-class team that fought both on and off the ice. This thrilling account will appeal to those who remember the Chill's reign, as well as those who enjoy seeing the underdog climb the ladder to sports supremacy.

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