Competitive Intelligence for Information Professionals

Name: Competitive Intelligence for Information Professionals
Brand: Elsevier Science & Technology
SKU: 9780081002063
Price: 29022 HUF
Availability: InStock

Szerző: Margareta Nelke

Nyelv:

Kötés: Puha kötésű

Kiadó: Elsevier Science & Technology

Elérhetőség: Beszállítói készleten

Küldés 10-18 napon belül

29 022 Ft

Information professionals should be able to take a proactive role as a strategic partner in their or...

Információk a könyvről

Szerző

Margareta Nelke

Nyelv

Angol

Kötés

Könyv - Puha kötésű

Kiadva

2015

oldal

152

EAN

9780081002063

ISBN

0081002068

Enbook ID

09099441

Kiadó

Elsevier Science & Technology

Súly

258

Méretek

235 x 158 x 10

Teljes leírás

Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in" approach, based on their organization's strategic needs and objectives. Competitive Intelligence for Information Professionals explores the role of strategic information and intelligence in organizations, and assesses the values and needs of intelligence in organizations. The book provides guidance on how to work strategically with competitive intelligence, methods for monitoring and analysis and a process-oriented approach. Chapters include discussions on how news monitoring and competitive intelligence interact and how this offers opportunities for cooperation between different departments. Cases from the authors' own experiences when working with competitive intelligence in international corporations are also included.§§Competitive intelligence (CI) is a new area for Information professionals§Offers perspectives on a new trend within the library and information sector§Provides a comprehensive approach to CI

Érdekelheti

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták

Leggyakrabban keresett

Categories

Authors

Publishers

Termékek

Termékek

Leggyakrabban keresett

Categories

Authors

Publishers

Termékek

Termékek

Competitive Intelligence for Information Professionals

Információk a könyvről

Teljes leírás

Érdekelheti

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták