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Könyv Creative Advertising Concept and Copy Miliopoulou

Creative Advertising Concept and Copy

A Practical, Multidisciplinary Approach

Szerző: Miliopoulou, Georgia-Zozeta (The American College of Greece, Greece)
Nyelv: Angol
Kötés: Puha kötésű
Kiadó: Taylor & Francis Ltd
Elérhetőség: Beszállítói készleten
Küldés 10-16 napon belül
21 448 Ft
Considering perspectives on creative advertising through a unique media and communications lens, thi...

Információk a könyvről

Szerző
Miliopoulou, Georgia-Zozeta (The American College of Greece, Greece)
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2024
oldal
232
EAN
9781032362045
Enbook ID
44436706
Kiadó
Taylor & Francis Ltd
Súly
348
Méretek
156 x 234

Teljes leírás

Considering perspectives on creative advertising through a unique media and communications lens, this book encompasses both the theory and practical tools needed to approach and understand creativity in advertising with an original eye.

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