Current Issues and Development in Hospitality and Tourism Satisfaction

Name: Current Issues and Development in Hospitality and Tourism Satisfaction
Brand: Taylor & Francis Inc
SKU: 9780789024343
Price: 33365 HUF
Availability: PreOrder

Szerző: John A. Williams

Nyelv:

Kötés: Puha kötésű

Kiadó: Taylor & Francis Inc

Elérhetőség: Utánnyomás

Megjelenés ismeretlen

33 365 Ft

Stay ahead of your customers as their service expectations change! In Current Issues and Developmen...

Információk a könyvről

Szerző

John A. Williams

Nyelv

Angol

Kötés

Könyv - Puha kötésű

Kiadva

2004

oldal

220

EAN

9780789024343

ISBN

9780789024343

Enbook ID

06739028

Kiadó

Taylor & Francis Inc

Súly

410

Méretek

152 x 212 x 14

Teljes leírás

Stay ahead of your customers as their service expectations change!

In Current Issues and Development in Hospitality and Tourism Satisfaction, experts from the field explore customer satisfaction strategies, examining both the long-term and short-term results. This vital tool shows you new and effective approaches for understanding customer satisfaction and providing quality service at all levels of the hospitality and tourism industry. Hospitality and tourism faculty and students as well as professionals will find this book useful for improving and providing quality service management.

This book illustrates the complex relationship between customer and service provider, offering practical advice and techniques for maximizing consumer contentment. Current Issues and Development in Hospitality and Tourism Satisfaction contains models for meeting—and even surpassing—consumer expectations to increase the value of the customer’s experience. This essential resource includes various methods for managers to anticipate consumer needs and perceptions, reducing dissatisfaction.

This book helps you:

incorporate existing and alternative measurements of satisfaction
measure and improve service quality
create and maintain social interaction linkages between staff and customer
identify the destination performance of your hotel and other destinations or attractions
evaluate consumer satisfaction with lodging services
increase cross-cultural service satisfaction
and much more!

Tables and figures throughout the text help demonstrate the strategies, and bibliographies at the end of each chapter offer further reading. While there are other books that focus on customer satisfaction, Current Issues and Development in Hospitality and Tourism Satisfaction is rare in that it covers satisfaction issues as they apply to both hospitality and tourism.

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Current Issues and Development in Hospitality and Tourism Satisfaction

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