Könyv Customer-Centric Strategy Dr.Agus Masrianto

Customer-Centric Strategy

Winning Markets Through Superior Customer Value and Experience

Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Várható készletfeltöltés
Küldés 02. 08. 2026
5 781 Ft
Your Strategy Was Perfect. Your Customers Left Anyway.If your last strategy offsite produced a beaut...

Információk a könyvről

Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2026
oldal
78
EAN
9798189659003
Enbook ID
53374842
Súly
118
Méretek
152 x 229 x 4

Teljes leírás

Your Strategy Was Perfect. Your Customers Left Anyway.

If your last strategy offsite produced a beautiful plan that never showed up in renewal numbers, you're not alone - and it's probably not your strategy that failed. It's the gap between what you intended and what your customers actually felt. Customer-Centric Strategy closes that gap with 13 original, field-tested frameworks - not theory, not another list of tips, but a complete customer value strategy system you can put to work this week.

Every chapter ends with an Executive Toolkit: a scorecard, worksheet, or diagnostic built for real meetings, not bookshelves. And every claim is sourced - no invented statistics, no fabricated case studies, ever.

  • 13 proprietary frameworks, from the Customer Value Bridge to the Trust Equation
  • A 10-dimension Customer Value Gap Scorecard to diagnose your organization honestly
  • A CFO-ready ROI model - built for your data, not someone else's benchmark
  • Real, cited research (Bain, Kahneman, Harvard Business Review) - zero fabricated data
  • Book 9 of The Future-Ready Business Series™, written by Dr. Agus Masrianto, creator of the DMUI framework

Stop hoping your strategy reaches your customers. Build the bridge that guarantees it does - buy your copy today.