Menu
Rendelés állapotának ellenőrzése
Kapcsolat
Könyv Data-Driven Customer Engagement Ralf Strauß

Data-Driven Customer Engagement

Mastering MarTech Strategies for Success

Szerző: Ralf Strauß
Nyelv: Angol
Kötés: Kemény kötésű
Kiadó: Springer, Berlin
Elérhetőség: Beszállítói készleten
Küldés 10-16 napon belül
13 160 Ft
Embark on a journey through the rapidly evolving landscape of Marketing Technology (MarTech) with th...

Információk a könyvről

Szerző
Ralf Strauß
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2024
oldal
300
EAN
9783031642944
Enbook ID
46050623
Kiadó
Springer, Berlin
Súly
698
Méretek
155 x 235

Teljes leírás

Embark on a journey through the rapidly evolving landscape of Marketing Technology (MarTech) with this comprehensive guide. From understanding the strategic imperatives driving MarTech adoption to navigating the intricacies of data-driven customer interaction, this book provides invaluable insights and practical strategies. Explore topics ranging from budget allocation and market potential to data readiness and GDPR compliance, gaining a deep understanding of key concepts and best practices. Whether you're grappling with the complexities of AI integration or seeking to optimize measurement and KPIs, this book equips you with the knowledge and tools needed to thrive in today's digital marketing environment. With decades of industry experience, Ralf Strauss offers in this book a roadmap for success, empowering marketers to navigate the challenges and seize the opportunities presented by MarTech innovation.

Érdekelheti

Supply Chain Analysis

Christopher S. Tang
38 404 Ft

Horribly Hilarious Joke Book

Terry Deary
2 460 Ft

Goblin Slayer, Vol. 10

Kumo Kagyu
4 196 Ft

Metaphysics: The Basics

REA
12 171 Ft

Algorithm Design Manual

Skiena
23 072 Ft

Pediatric Dermatology

MANCINI KROWCHUK
33 134 Ft

Goldratt's Rules of Flow: The Principles of the Goal Applied to Projects

Goldratt-Ashlag Efrat
8 105 Ft

I Shall Survive Using Potions! Volume 4

Sukima
5 832 Ft

Army veterinary service in war

Sir John Moore
8 090 Ft

Alef Bet Tracing and Practice

Sharon Asher
5 860 Ft

Exam Booster for A2 Key and A2 Key for Schools with Answer Key with Audio for the Revised 2020 Exams

Susan White
10 076 Ft

Estonia

TAYLOR NEIL
8 961 Ft

Apeirogon: A Novel

Colum McCann
9 280 Ft

The Full Moon Coffee Shop

Mai Mochizuki
5 007 Ft

Easy Guitar Play-Along

8 441 Ft

Orwell's Ghosts

Laura Beers
6 254 Ft

Hospitality Branding, Volume 2

Chekitan S. Dev
9 280 Ft

Honor, Courage and Sacrifice

Marshall Snyder
10 872 Ft

Stay With Me

S. M. Bikanu
5 616 Ft

The Margrave's Daughter & the Enemy Prince, Volume 1

V01
4 503 Ft

Metallica

Marc Aumont
13 160 Ft

Short Stories About Mad Scientists

Edgar Allan Poe
4 254 Ft

Words of Radiance

Brandon Sanderson
6 748 Ft

Buyer Personas 2e - How to Gain Insight into your Customer's Expectations, Align your Marketing Stra tegies, and Win More Business

Kraus
8 191 Ft

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták

Data–driven Customer Experience Transformation – Leveraging Technology to Deliver Exceptional Omnichannel Experiences

Mohamed Zaki
16 229 Ft

Data Science and Data Analytics

Amit Kumar Tyagi
25 868 Ft

Data Governance: The Definitive Guide

Uri Gilad
15 389 Ft

The Handbook of Data Science and AI

Danko Nikolic
29 719 Ft

Winning with Data Science – A Handbook for Business Leaders

Howard Steven Friedman
8 340 Ft

KPI Mega Library

Rachad Baroudi Phd
17 543 Ft

Data Storytelling in Marketing: How to Tell Persuasive Stories Through Data

Caroline Florence
18 181 Ft

DAMA-DMBOK

Dama International
29 489 Ft

Data Strategies for Data Governance

Marilu Lopez
14 565 Ft

DAMA Dictionary of Data Management

Dama International
18 804 Ft

Power of Data Storytelling

Sejal Vora
6 848 Ft

Data Science for Marketing Analytics

Tommy Blanchard
16 953 Ft

Effective Data Storytelling - How to Drive Change with Data, Narrative and Visuals

Brent Dykes
12 637 Ft

Data Governance For Dummies

Reichental
9 874 Ft

Data-Driven HR: How to Use Ai, Analytics and Data to Drive Performance

Bernard Marr
18 181 Ft