Könyv Development Communication - Reframing the Role of the Media Thomas L McPhail

Development Communication - Reframing the Role of the Media

Szerző: Thomas L McPhail
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Beszállítói készleten
Küldés 14-21 napon belül
15 467 Ft
In Development Communication, top media scholars explore the details of communication in areas whe...

Információk a könyvről

Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2009
oldal
254
EAN
9781405187947
ISBN
1405187948
Enbook ID
04391368
Súly
380
Méretek
156 x 229 x 14

Teljes leírás

In Development Communication, top media scholars explore the details of communication in areas where modernization has failed to deliver change. Offers a complete introduction to the history of development communication - the process of systematically intervening with either media or education in order to promote positive social change Discusses the major approaches and theories in development communication, including educational issues of training, literacy, schooling, and use of media from print and radio to video and the internet Explores the role of NGOs, the CNN Effect, and the power of grass-roots movements and 'bottom-up' approaches that challenge the status quo in global media

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