Könyv Dictionary of Strategy Louise Kelly

Dictionary of Strategy

Strategic Management A-Z

Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Beszállítói készleten
Küldés 14-20 napon belül
18 693 Ft
This dictionary of terms and concepts is a lively, contemporary source book whose intent is to help...

Információk a könyvről

Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2004
oldal
200
EAN
9780761930730
ISBN
0761930736
Enbook ID
04684584
Súly
280
Méretek
152 x 228 x 11

Teljes leírás

This dictionary of terms and concepts is a lively, contemporary source book whose intent is to help illuminate major debates, issues, and scholarship in strategic management. The dictionary presents over 550 terms, all compiled through the author's years of teaching MBA courses, presents strategy in a historical context showing how views have changed and evolved, and inviting the reader to think more deeply about the issues raised. It offers a flexible framework for understanding terms and topics in a broader strategic management perspective. The terms and concepts reflect very recent material from magazines, academic journals, and conferences to bring the reader the latest cutting edge research and debates.

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