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Könyv Electronic Complaints Marja E. Meinl

Electronic Complaints

An Empirical Study on British English and German Complaints on eBay

Szerző: Marja E. Meinl
Nyelv: Német
Kötés: Puha kötésű
Kiadó: Frank & Timme
Elérhetőség: Beszállítói készleten
Küldés 8-11 napon belül
17 518 Ft
The interest in computer-mediated communication (CMC) has vastly risen over the recent years. Nevert...

Információk a könyvről

Szerző
Marja E. Meinl
Nyelv
Német
Kötés
Könyv - Puha kötésű
Kiadva
2013
oldal
330
EAN
9783732900305
ISBN
3732900304
Enbook ID
02342054
Kiadó
Frank & Timme
Súly
428
Méretek
148 x 210 x 18

Teljes leírás

The interest in computer-mediated communication (CMC) has vastly risen over the recent years. Nevertheless, crosscultural differences in CMC have received little attention so far, especially with regard to complaining behaviour. This book therefore contributes to this still unexplored research area by comparing British English and German complaints in CMC, precisely on eBay. The empirical study statistically analyses online complaints taken from the feedback forum of this online auction house and shows both similarities and differences in the way speakers of the two cultures formulate their online complaints. Additionally, the impact the specific online context may have on users' speech act performance is reviewed. Given that cultural differences may lead to misunderstandings in cross-cultural electronic communicative situations, this book is not only of interest to different fields of pragmatics, but also to e-commerce and is hence of economic interest.

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