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Könyv Emerging Revenue Models in Digital Commerce James R. Hartwell

Emerging Revenue Models in Digital Commerce

Structural Analysis of Direct-to-Consumer Growth and AI-Enabled Business Architecture.DE

Szerző: James R. Hartwell
Nyelv: Angol
Kötés: Puha kötésű
Kiadó: epubli
Elérhetőség: 50 % esély
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The economics of digital commerce are shifting faster than most strategic planning cycles can accomm...

Információk a könyvről

Szerző
James R. Hartwell
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2026
oldal
344
EAN
9783565602162
Enbook ID
53423735
Kiadó
epubli
Súly
1042
Méretek
210 x 297 x 19

Teljes leírás

The economics of digital commerce are shifting faster than most strategic planning cycles can accommodate. Direct-to-consumer models, artificial intelligence integration, and platform-based revenue structures are not merely trends-they represent fundamental changes in how value is captured, distributed, and sustained across markets.This book examines the structural characteristics of high-margin business models emerging in 2026. It analyzes the operational mechanics of e-commerce ecosystems, the cost dynamics of AI-enabled customer acquisition, and the capital efficiency of direct distribution channels. Each model is evaluated through the lens of scalability, competitive moat, and resource requirements rather than anecdotal success stories.The analysis extends beyond surface-level opportunity identification. It explores how platform economics alter traditional unit economics, how AI changes the cost structure of personalization, and where direct-to-consumer strategies create sustainable advantages versus temporary arbitrage. For European markets, the implications touch regulatory compliance, cross-border logistics optimization, and the tension between localization and standardization in digital channels.