Könyv Enabling eBusiness - Integrating Technologies, Architectures and Applications W. S. Whyte

Enabling eBusiness - Integrating Technologies, Architectures and Applications

Szerző: W. S. Whyte
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Beszállítói készleten
Küldés 10-18 napon belül
48 684 Ft
Enabling eBusiness describes the architecture and components for a comprehensive and robust eBusines...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2001
oldal
446
EAN
9780471899419
ISBN
0471899410
Enbook ID
04894530
Súly
646
Méretek
154 x 228 x 23

Teljes leírás

Enabling eBusiness describes the architecture and components for a comprehensive and robust eBusiness infrastructure. W.S. Whyte introduces the technical possibilities and issues in and around eBusiness and relates them to established business theory. Looking at the entire supply chain - from supplier to customer - the book includes logistics, customer service, B2B operations, marketing and a lot more. Enabling eBusiness helps technical and functional team leaders and strategists to get to grips with the requirements for distributed systems and on-line retailing. It is recommended reading for final year and postgraduate students in telecommunications, computer science, electrical engineering and business school courses. Here you'll find the answers to these questions - and more: How can you "seduce" customers into buying on-line? How do you get customers to trust you? What is database marketing? How do you make payment secure?

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