Könyv Floral Installations Jay Handzlik

Floral Installations

Business and Operations: A Practical Guide to briefing,Pricing, Planning and Studio Systems

Szerző: Jay Handzlik
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Várható készletfeltöltés
Küldés 12. 07. 2026
7 750 Ft
Beautiful floral installations require more than creative vision.They require strong briefs, accurat...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2026
oldal
244
EAN
9798186054313
Enbook ID
53206862
Súly
333
Méretek
152 x 229 x 13

Teljes leírás

Beautiful floral installations require more than creative vision.



They require strong briefs, accurate pricing, confident planning, clear client communication, and reliable operational systems.



Floral Installations: Business & Operations is a practical handbook for florists, studio owners, and event creatives who want to turn large-scale installation work into a structured, profitable, and repeatable service.



Inside, you'll learn how to manage the business behind the flowers: client briefing, concept development, pricing, quoting, scope control, venue scouting, sourcing, COGS, staffing, load-in, troubleshooting, post-event review, sustainability, B2B relationships, marketing, case studies, and working templates.



This is not a casual inspiration book. It is a practical operating manual for building clearer proposals, stronger systems, better client communication, and more confident delivery.



Whether you are expanding from event flowers into installations, improving your studio workflow, or building B2B floral services, this guide helps you move from concept to execution with more clarity, structure, and control.