Könyv Foreign Investment Promotion Pawel Capik

Foreign Investment Promotion

Szerző: Pawel Capik
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Beszállítói készleten
Küldés 5-8 napon belül
31 947 Ft
Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovaki...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2020
oldal
250
EAN
9783030136604
ISBN
3030136604
Enbook ID
33087447
Súly
359
Méretek
148 x 210 x 15

Teljes leírás

Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovakia, the book applies regional science, international business, and place marketing concepts to explore how Central Eastern European Countries compete for multinational firms. Taking a multidisciplinary approach, the author places special emphasis on promotion and its role within a wider context of regional strategies aimed at inward investment attraction. With useful insights for policy-makers, the book combines theory with empirical evidence and provides valuable reading for those researching international business location, place marketing and regional development.

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