Könyv Franchise Your Business Mark Siebert

Franchise Your Business

The Guide to Employing the Greatest Growth Strategy Ever

Szerző: Mark Siebert
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Raktáron alacsony példányszámban
Küldés 24 órán belül
4 279 Ft
Expert consultant Mark Siebert delivers the how-to guide to employing the greatest growth strategy e...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2016
oldal
304
EAN
9781599185811
ISBN
1599185814
Enbook ID
09515153
Súly
536
Méretek
228 x 155 x 24

Teljes leírás

Expert consultant Mark Siebert delivers the how-to guide to employing the greatest growth strategy ever -- franchising. Siebert shares 30 years of experience, insights, and practical advice to help readers grow their business exponentially while avoiding the pitfalls. This comprehensive guide includes an overview of the franchising industry, franchising alternatives within it, evaluating existing business and their franchisability, the advantages and disadvantages of franchising as they apply to small businesses, developing a plan for growth on steroids, and legal considerations, necessary documents, and protecting intellectual property. It also covers marketing, lead generation, and branding for a new franchise, cultivating the franchisee-franchisor relationship, the latest industry resources, trends, best practices and support tools, and case studies, templates, and worksheets.

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