Könyv Identifying Consumption Robert Dunn

Identifying Consumption

Subjects and Objects in Consumer Society

Szerző: Robert Dunn
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Beszállítói készleten alacsony példányszámban
Küldés 13-18 napon belül
10 658 Ft
"Identifying Consumption" illustrates how an individual's buying habits are shaped by the dynamics o...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2008
oldal
232
EAN
9781592138708
ISBN
1592138705
Enbook ID
05087512
Súly
296
Méretek
210 x 141 x 22

Teljes leírás

"Identifying Consumption" illustrates how an individual's buying habits are shaped by the dynamics of the consumer marketplace - and thus how consumption and identity inform each other. Robert Dunn brings together the various theories of spending and develops a mode of analysis concentrating on the individual subjectivity of consumption. By doing so, he addresses how we spend and its relationship with status and lifestyle. Dunn provides a comprehensive guide to the study of modern consumer behaviour before summarizing and critiquing the major theories of consumption. At this juncture, he proposes a method of analysis that focuses on the significance of status and lifestyle in social relations that can help explain how the consumer marketplace is shaped. He concludes by raising issues about different ways of consuming and the relationship between consumption and identity.

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