Imaginization

Name: Imaginization
Brand: SAGE Publications Inc
SKU: 9780803952997
Price: 38221 HUF
Availability: InStock

New Mindsets for Seeing, Organizing, and Managing

Szerző: Gareth Morgan

Nyelv:

Kötés: Kemény kötésű

Kiadó: SAGE Publications Inc

Elérhetőség: Beszállítói készleten

Küldés 14-20 napon belül

38 221 Ft

'Shows that management is as much art form as science, providing many useful ways to tap the most im...

Információk a könyvről

Szerző

Gareth Morgan

Nyelv

Angol

Kötés

Könyv - Kemény kötésű

Kiadva

1993

oldal

384

EAN

9780803952997

ISBN

0803952996

Enbook ID

04714182

Kiadó

SAGE Publications Inc

Súly

760

Méretek

158 x 229 x 32

Teljes leírás

'Shows that management is as much art form as science, providing many useful ways to tap the most important resource for competitiveness: brainpower' - Rosabeth Moss Kanter, Professor, Harvard Business School, author of The Change Masters Gareth Morgan's worldwide reputation in the fields of management and organization studies is based on his innovative method of using simple, everyday metaphors to create new ways of managing. Following his immensely successful Images of Organization, in which he develops metaphors to explain the dynamics of organization, Imaginization goes one step further by developing metaphors that speak directly to people about how to get things done on the job. Morgan shows managers, in business and nonprofit settings, how to form common metaphors to help them interpret and change organizational behaviour.

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Imaginization

New Mindsets for Seeing, Organizing, and Managing

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