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Könyv Innovative Minds Ulrich Eberl

Innovative Minds

A Look Inside Siemens- Idea Machine

Szerző: Ulrich Eberl, Joerg Puma
Nyelv: Angol
Kötés: Kemény kötésű
Kiadó: Publicis MCD Verlag,Germany
Elérhetőség: 50 % esély
Keressük az egész világon
12 869 Ft
This book tells the story of 30 innovations - the large and the small, the rapid and the slow-moving...

Információk a könyvről

Szerző
Ulrich Eberl, Joerg Puma
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2007
oldal
264
EAN
9783895782992
Enbook ID
05044643
Kiadó
Publicis MCD Verlag,Germany
Súly
642
Méretek
151 x 228 x 20

Teljes leírás

This book tells the story of 30 innovations - the large and the small, the rapid and the slow-moving, the disruptive and the evolutionary - and covers the entire spectrum of people and processes involved in their development. "Innovative Minds" provides a unique insight into the multi-dimensional process of innovation development at Siemens. All of the innovations were shaped not only by complex organizational forces and strategies, but also by a host of factors, including bold visions, creative freedom, conflicts, internal and external networks, teamwork - and an ample measure of luck. Every innovation story yields many valuable lessons, for companies and for each individual involved. With this in mind, the authors offer a wealth of experiences for all readers who are involved in the process of innovation - whether in a strategic or hands-on capacity - in fields such as research and development, marketing, production and sales, strategy and innovation management, organization and management.

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