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Könyv Interfirm Networks Josef Windsperger

Interfirm Networks

Franchising, Cooperatives and Strategic Alliances

Szerző: Josef Windsperger, Gérard Cliquet, Georg Hendrikse, Thomas Ehrmann
Nyelv: Angol
Kötés: Kemény kötésű
Kiadó: Springer International Publishing AG
Elérhetőség: Beszállítói készleten
Küldés 10-13 napon belül
38 497 Ft
The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains...

Információk a könyvről

Szerző
Josef Windsperger, Gérard Cliquet, Georg Hendrikse, Thomas Ehrmann
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2014
oldal
320
EAN
9783319101835
ISBN
3319101838
Enbook ID
05153441
Kiadó
Springer International Publishing AG
Súly
664
Méretek
155 x 235 x 23

Teljes leírás

The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory. This book contributes to the literature on formal and informal inter-organizational governance by providing new insights on contract design, ownership, evolution of cooperation, role of social capital and performance in franchising networks; includes topics of loyalty, reputation and organizational form as well as performance of cooperatives, and discusses the relationship between formal and relational governance in alliances, governance structures of innovation activities, dynamics of interfirm conflicts, and network externalities and alliance formation.§

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