Management in a Dynamic Environment

Name: Management in a Dynamic Environment
Brand: Springer, Berlin
SKU: 9783658451158
Price: 15153 HUF
Availability: InStock

Concepts, Methods, and Tools

Szerző: Rico Baldegger

Nyelv:

Kötés: Puha kötésű

Kiadó: Springer, Berlin

Elérhetőség: Beszállítói készleten

Küldés 5-8 napon belül

15 153 Ft

This open-access book provides basic management knowledge in a concise and structured way. Fundament...

Információk a könyvről

Szerző

Rico Baldegger

Nyelv

Angol

Kötés

Könyv - Puha kötésű

Kiadva

2024

oldal

300

EAN

9783658451158

Enbook ID

46022762

Kiadó

Springer, Berlin

Súly

624

Méretek

168 x 240

Teljes leírás

This open-access book provides basic management knowledge in a concise and structured way. Fundamental aspects of management are described, based on which a model of the enterprise is outlined. This allows readers to find their way around easily, reflect, set new approaches in context, and examine them critically. The practical examples, the interpretation questions, and the short case studies at the end of each chapter facilitate the transition from theory to practice. Sustainability, corporate responsibility, and circular business have been extended for this second edition. Current practical examples have been included (e.g., UBS merger, Rolex, Nestlé, Logitech, Netflix, Ferrero), and company examples have been updated or replaced. In addition, the company model has been adapted, media have been added as stakeholders, and the environmental spheres, according to PESTEL, have been included. The chapter on corporate culture has been extended with additional models which rely on concepts of leadership style.This textbook has been recommended and developed for university courses in Germany, Austria and Switzerland.

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Termékek

Management in a Dynamic Environment

Concepts, Methods, and Tools

Információk a könyvről

Teljes leírás

Érdekelheti

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták