For courses in liberal arts mathematics. Mathematical Ideas captures the interest of non-majors who take the Liberal Arts Math course by showing how mathematics plays an important role in everyday life. With a fresh, new focus on math in the workplace, this program shows students how math will play an important role in their future, while encouraging them to understand and embrace the mathematical concepts. Also available with MyMathLab MyMathLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them absorb course material and understand difficult concepts.