Könyv Measuring the User Experience William Albert

Measuring the User Experience

Szerző: William Albert
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Beszállítói készleten alacsony példányszámban
Küldés 11-15 napon belül
16 232 Ft
Effectively measuring the usability of any product requires choosing the right metric, applying it,...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2013
oldal
320
EAN
9780124157811
ISBN
0124157815
Enbook ID
01322077
Súly
664
Méretek
188 x 233 x 14

Teljes leírás

Effectively measuring the usability of any product requires choosing the right metric, applying it, and effectively using the information it reveals. Measuring the User Experience provides the first single source of practical information to enable usability professionals and product developers to do just that. Authors Tullis and Albert organize dozens of metrics into six categories: performance, issues-based, self-reported, web navigation, derived, and behavioral/physiological. They explore each metric, considering best methods for collecting, analyzing, and presenting the data. They provide step-by-step guidance for measuring the usability of any type of product using any type of technology.§. Presents criteria for selecting the most appropriate metric for every case§. Takes a product and technology neutral approach §. Presents in-depth case studies to show how organizations have successfully used the metrics and the information they revealed

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