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Könyv Mediated Business Interactions Rosina Marquez-Reiter

Mediated Business Interactions

Intercultural Communication Between Speakers of Spanish

Szerző: Rosina Marquez-Reiter
Nyelv: Angol
Kötés: Kemény kötésű
Kiadó: EDINBURGH UNIVERSITY PRESS
Elérhetőség: 50 % esély
Keressük az egész világon
43 959 Ft
This is the first monograph to examine mediated business interaction in Spanish. It focuses on commu...

Információk a könyvről

Szerző
Rosina Marquez-Reiter
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2011
oldal
234
EAN
9780748637201
ISBN
0748637206
Enbook ID
04674455
Kiadó
EDINBURGH UNIVERSITY PRESS
Súly
464
Méretek
163 x 243 x 17

Teljes leírás

This is the first monograph to examine mediated business interaction in Spanish. It focuses on communication between native speakers of Spanish from different Spanish-speaking countries with a view to informing our understanding of intercultural communication in a contemporary business environment. Using elements of pragmatics with tools from conversation analysis, the book examines the various activities that telephone conversationalists engage in to supply and demand a service over the phone through the mediational means of Spanish by addressing the following questions. * Do speakers of Spanish display similar communicative practices as those observed in other languages when requesting and being offered a service over the phone? * Do specifically located activities such as the call openings and closings display similar coordination and ritualisation as that observed in other languages? * Does the language seen as a cultural tool reflect a different orientation towards such activities? * What strategies do telephone agents and (prospective) clients employ to obtain a sale and either procure the best value for money or obviate it, respectively? And, what role does intercultural communication play in the construction of these practices?

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