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Könyv Mesh Lisa Gansky

Mesh

Szerző: Lisa Gansky
Nyelv: Angol
Kötés: Puha kötésű
Kiadó: Penguin Books
Elérhetőség: Beszállítói készleten
Küldés 9-15 napon belül
8 531 Ft
Traditional businesses follow a simple formula: create a product or service, sell it, collect money....

Információk a könyvről

Szerző
Lisa Gansky
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2012
oldal
251
EAN
9781591844303
ISBN
1591844304
Enbook ID
04479765
Kiadó
Penguin Books
Súly
234
Méretek
139 x 211 x 20

Teljes leírás

Traditional businesses follow a simple formula: create a product or service, sell it, collect money. But in the last few years a fundamentally different model has taken root-one in which consumers have more choices, more tools, more information, and more peer-to-peer power. Pioneering entrepreneur Lisa Gansky calls it the Mesh and reveals why it will dominate the future of business. Mesh companies use social media, wireless networks, and data crunched from every available source to provide people with goods and services at the exact moment they need them, without the burden and expense of owning them outright. Gansky reveals how there is real money to be made and trusted brands and strong communities to be built in helping your customers buy less but use more.

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