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Könyv Online Research Essentials Brenda Russell

Online Research Essentials

Szerző: Brenda Russell
Nyelv: Angol
Kötés: Puha kötésű
Kiadó: John Wiley & Sons Inc
Elérhetőség: Beszállítói készleten alacsony példányszámban
Küldés 11-15 napon belül
22 705 Ft
Online Research Essentials offers a step-by-step introduction and guide for planning and developing...

Információk a könyvről

Szerző
Brenda Russell
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2009
oldal
384
EAN
9780470185681
ISBN
0470185686
Enbook ID
04081683
Kiadó
John Wiley & Sons Inc
Súly
652
Méretek
183 x 235 x 20

Teljes leírás

Online Research Essentials offers a step-by-step introduction and guide for planning and developing a survey, putting it online, and getting the data into a format to be analyzed. The book includes instructions for learning web development skills and contains leading web page authoring tools and the most common database software for collecting and storing survey results. In addition, the text covers practical aspects of survey development and applied research, including ethical aspects of online surveys, survey construction and scientific experiment design. Also included are key fundamentals of survey research, such as sampling procedures.Online Research Essentials§Designing and Implementing Research Studies§Online Research Essentials§Written by experts in the field, Online Research Essentials provides step-b-step guidance to the student or new practitioner in how to create, test, and deploy online survey research. The book includes everything needed for planning and developing a survey, putting it online, and formatting data for further analysis.§Russell and Purcell provide support for using the popular Microsoft Expression Web and Adobe Dreamweaver web page authoring tools and for using the Access database that is used to collect and store survey results. Online Research Essentials is a comprehensive resource that discusses the practical aspects of survey development and applied research and offers information on a wide range of research-related topics that include:§Scientific method and research design§Ethical considerations on using the Internet for research§Creating web pages§Planning the research study§Creating a simple survey on the Internet§Developing an e-survey§Creating more complicated Internet surveys§Sampling procedures§Developing experimental designs§JavaScript and web programming and advanced JavaScript programming§Repeated measures and matched group designs

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