Path to Stellar Business Performance Analysis

Name: Path to Stellar Business Performance Analysis
Brand: Springer, Berlin
SKU: 9798868815003
Price: 14740 HUF
Availability: InStock

A Design and Implementation Handbook

Szerző: Suvradeep Bhattacharjee

Nyelv:

Kötés: Puha kötésű

Kiadó: Springer, Berlin

Elérhetőség: Beszállítói készleten

Küldés 14-21 napon belül

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Business performance analysis is central to any business, as it helps to make or mend products, serv...

Információk a könyvről

Szerző

Suvradeep Bhattacharjee

Nyelv

Angol

Kötés

Könyv - Puha kötésű

Kiadva

2025

oldal

300

EAN

9798868815003

Enbook ID

48983883

Kiadó

Springer, Berlin

Súly

277

Méretek

155 x 235

Teljes leírás

Business performance analysis is central to any business, as it helps to make or mend products, services, and processes. This book provides several blueprints for settting up business performance analytics (BPA) shops, from process layout for performance measures to tracking the underlying metrics of them using website tools such as Google Analytics and Looker Studio.

Delivering satisfying user experiences in the context of overarching business objectives is key to delivering elevated business performance. This book transcends the topic of tracking user behaviors in websites from generic to specific KPI scenario-based tracking using Google Analytics/Google Tag Manager.

Business Performance Analysis stands out by helping you create fit-for-purpose and coherent performance analysis blueprints by integrating performance measure creation and website analytics of BPA together.

What You Will Learn

Design a Business Performance Analysis function
Analyze performance metrics with website analytics tools
Identify business performance metrics for common product scenarios

Who This Book is For

Senior leaders, product managers, product owners, UX and web analytics professionals

Érdekelheti

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták

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Termékek

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Path to Stellar Business Performance Analysis

A Design and Implementation Handbook

Információk a könyvről

Teljes leírás

Érdekelheti

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták