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Könyv Robert's Rules of Innovation - A 10-Step Program for Corporate Survival Robert F Brands

Robert's Rules of Innovation - A 10-Step Program for Corporate Survival

Szerző: Robert F Brands
Nyelv: Angol
Kötés: Kemény kötésű
Kiadó: John Wiley & Sons Inc
Elérhetőség: Beszállítói készleten
Küldés 14-21 napon belül
14 561 Ft
From a leader in innovation best practices, 10 simple and practical steps your business must take to...

Információk a könyvről

Szerző
Robert F Brands
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2010
oldal
224
EAN
9780470596999
ISBN
0470596996
Enbook ID
04083924
Kiadó
John Wiley & Sons Inc
Súly
314
Méretek
136 x 211 x 21

Teljes leírás

From a leader in innovation best practices, 10 simple and practical steps your business must take to achieve profitable growth, through innovation In this timely guide, innovation expert and former CEO Robert Brands presents the best practices for today's "innovate or die" world, in the form of 10 simple and practical steps your business must take to achieve growth through innovation. Robert's Rules of Innovation (t) simply, intelligently, and entertainingly creates order from the chaos imposed by today's misguided mandate for "addition by subtraction" profitability. Concisely, Robert's Rules of Innovation (t) Distills Robert Brands' wealth of experience as a leader of international product development teams Explains why innovation is imperative Provides the practical steps needed to deliver innovation Draws upon the wisdom of global business leaders and is filled with real world examples, anecdotes, and practices Timely, accessible, and indispensable, Robert's Rules of Innovation (t) is a road map for success through sustainable innovation with a clear message: innovation is the lifeblood of business and the secret to outperforming your competition. Direct and practical, Robert's Rules of Innovation (t) is a must-read for managers at all levels.

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