Könyv Selling Against NO! Jon Webb

Selling Against NO!

Szerző: Jon Webb
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Könyvújdonság
Küldés 31. 07. 2026
7 572 Ft
Most sales books teach you how to close. This one teaches you how to diagnose. After 39 years in B2B...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2026
oldal
348
EAN
9798994917701
Enbook ID
53335611
Súly
467
Méretek
152 x 229 x 20

Teljes leírás

Most sales books teach you how to close. This one teaches you how to diagnose. After 39 years in B2B sales, scaling a company from $220 million to $1.3 billion, Jon Webb has built the diagnostic operating system that separates the top 5% of professional sellers from everyone else. The enemy isn't your competitor. It isn't your price. It's inaction, and it always stems from one of Seven Types of NO. Selling Against NO! gives you the complete framework to name every type of resistance, decode what it means, and execute the exact response that moves the deal forward. With a foreword by Paul Cherry, author of Questions That Sell. Stop Pitching. Start Diagnosing.