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Könyv Sport Star Barry Smart

Sport Star

Modern Sport and the Cultural Economy of Sporting Celebrity

Szerző: Barry Smart
Nyelv: Angol
Kötés: Kemény kötésű
Kiadó: SAGE Publications Inc
Elérhetőség: Beszállítói készleten
Küldés 14-20 napon belül
52 223 Ft
Why are sport stars central to celebrity culture? What are the implications of their fame? Proceedin...

Információk a könyvről

Szerző
Barry Smart
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2005
oldal
224
EAN
9780761943501
ISBN
0761943501
Enbook ID
04685151
Kiadó
SAGE Publications Inc
Súly
480
Méretek
156 x 234 x 17

Teljes leírás

Why are sport stars central to celebrity culture? What are the implications of their fame? Proceeding from a broadly based discussion of heroism, fame and celebrity, Smart addresses a number of prominent modern sports and sport stars, including Michael Jordan (basketball), David Beckham (football), Tiger Woods (golf), Anna Kournikova and the Williams sisters (tennis). He analyses the development of modern sport in the UK and USA, demonstrating the key economic and cultural factors that have contributed to the popularity of sport stars, while examining issues such as race and gender, the impact of professionalization, growing media coverage, the role of agents and the increasing presence of commercial corporations providing sponsorship and endorsement contracts.This book situates the sport star as the embodiment of the various tensions of age, class, race, gender and culture. It argues that sporting figures possess an increasingly rare quality of authenticity that gives them the capacity to lift and inspire people. The book is a major contribution to the sociology and culture of sport and celebrity.

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