Strategy Implementation and Firm Performance

Name: Strategy Implementation and Firm Performance
Brand: Sudwestdeutscher Verlag Fur Hochschulschriften AG
SKU: 9783838132020
Price: 29903 HUF
Availability: InStock

A Holistic Approach

Szerző: Alexander Kern

Nyelv:

Kötés: Puha kötésű

Kiadó: Sudwestdeutscher Verlag Fur Hochschulschriften AG

Elérhetőség: Beszállítói készleten

Küldés 8-11 napon belül

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The aim of this book is to give more insights into the riddle of proper strategy implementation. Pre...

Információk a könyvről

Szerző

Alexander Kern

Nyelv

Angol

Kötés

Könyv - Puha kötésű

Kiadva

2012

oldal

244

EAN

9783838132020

ISBN

3838132025

Enbook ID

06984275

Kiadó

Sudwestdeutscher Verlag Fur Hochschulschriften AG

Súly

363

Méretek

152 x 229 x 14

Teljes leírás

The aim of this book is to give more insights into the riddle of proper strategy implementation. Previous works indicate that firms seem to have problems implementing their strategies in an appropriate way. This fact should be of great concern as strategy implementation is at least as important for firm performance as strategy formulation. After identifying eleven important strategy implementation factors, it is argued that different strategies require different strategy implementation skills. The findings based on 175 responses from executives of medium and large size Austrian firms show that it is crucial for prospectors and analyzers to align their strategy implementation factors according to their strategy content. Interestingly, the degree of alignment in defender firms has no impact on firm performance. Moreover, it is revealed that an overdoing of strategy implementation factors does not play any crucial part in influencing firm performance while underemphasizing has a negative impact. Contrary to expectations, strategy implementation still significantly influences firm performance regardless of whether strategy content is aligned with the environmental uncertainty or not.

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Strategy Implementation and Firm Performance

A Holistic Approach

Információk a könyvről

Teljes leírás

Érdekelheti

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták