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Könyv Technological Innovation Raghu GarudPraveen Rattan NayyarZur Baruch ShapiraJames G. March

Technological Innovation

Oversights and Foresights

Szerző: Raghu GarudPraveen Rattan NayyarZur Baruch ShapiraJames G. March
Nyelv: Angol
Kötés: Puha kötésű
Kiadó: Cambridge University Press
Elérhetőség: Beszállítói készleten
Küldés 9-15 napon belül
19 996 Ft
The capacity for technology businesses to grow and change with the times is linked to how they devel...

Információk a könyvről

Szerző
Raghu GarudPraveen Rattan NayyarZur Baruch ShapiraJames G. March
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2008
oldal
396
EAN
9780521084727
ISBN
0521084725
Enbook ID
02020697
Kiadó
Cambridge University Press
Súly
590
Méretek
155 x 228 x 24

Teljes leírás

The capacity for technology businesses to grow and change with the times is linked to how they develop and market technological innovations. Despite the importance of technological changes for corporate vitality, there are documented instances of corporations failing to capitalize on technological opportunities. Innovation outcome is contingent upon a match between a firm's internal capabilities and its external environments, even as innovation activities are complex and constrained. How can the slim odds of success be enhanced? Technological Innovation analyses why companies choose certain new technologies, from a technological, economic and institutional perspective. Based upon multidisciplinary research on technological choice, the book bridges research and practice.

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