Könyv Technology Acceptance in Mechatronics Ute Hillmer

Technology Acceptance in Mechatronics

The Influence of Identity on Technology Acceptance

Szerző: Ute Hillmer
Nyelv: Angol
Kötés: Puha kötésű
Elérhetőség: Beszállítói készleten
Küldés 8-11 napon belül
19 373 Ft
Innovation and technological change is a vital driving force in the economy. Ute Hillmer investigate...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2009
oldal
260
EAN
9783834919519
ISBN
3834919519
Enbook ID
01783257
Súly
408
Méretek
148 x 210 x 18

Teljes leírás

Innovation and technological change is a vital driving force in the economy. Ute Hillmer investigates technology acceptance behavior in the mechatronics industry in Germany and develops a multi-disciplinary understanding, which includes psychology, sociology and business science. It is shown that individuals accept new technologies more easily, if the technology replicates their individual social values and if the implementation process considers the prime social values that can typically be found in their social networks. This book offers categorizations of individuals and deduces recommendations for actions to sustainably improve the development and introduction of technologies for all parties concerned.

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