Könyv Internet as a Technology-Based Ecosystem Nigel Walton

Internet as a Technology-Based Ecosystem

A New Approach to the Analysis of Business, Markets and Industries

Szerző: Nigel Walton
Nyelv: Angol
Kötés: Kemény kötésű
Elérhetőség: Beszállítói készleten
Küldés 10-13 napon belül
23 741 Ft
This book examines and critiques classical approaches to strategic analysis, whilst exploring altern...

Információk a könyvről

Szerző
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2017
oldal
168
EAN
9781137600769
ISBN
1137600764
Enbook ID
15788750
Súly
3443
Méretek
148 x 210 x 16

Teljes leírás

This book examines and critiques classical approaches to strategic analysis, whilst exploring alternative methods which utilise ecosystem and platform concepts, as well as chaos and complexity theories. The innovative study provides a critique of the neoclassical Newtonian school of strategy, and proves it to be largely inappropriate as a decision-making methodology in today's internet-based market. By developing a new biological hydrothermal vent model in which analogical comparisons are made with the Information Communication Technology (ICT) sector, the chapters challenge existing paradigms of competitive advantage and analyse the extent to which the Internet can be considered to be an ecosystem in its own right. The Internet as a Technology-Based Eco-System offers a range of alternative models and analytical frameworks for the analysis of internet-based technology companies in the twenty-first century, creating a valuable tool for students and academics undertaking research in strategy, technology and electronic engineering.

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