Valuation of Network Effects in Software Markets

Name: Valuation of Network Effects in Software Markets
Brand: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
SKU: 9783790823660
Price: 59155 HUF
Availability: InStock

A Complex Networks Approach

Szerző: Andreas Kemper

Nyelv:

Kötés: Kemény kötésű

Kiadó: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Elérhetőség: Beszállítói készleten

Küldés 10-13 napon belül

59 155 Ft

The customer base is an important value driver of software companies and a reliable prediction of it...

Információk a könyvről

Szerző

Andreas Kemper

Nyelv

Angol

Kötés

Könyv - Kemény kötésű

Kiadva

2009

oldal

309

EAN

9783790823660

ISBN

379082366X

Enbook ID

01738111

Kiadó

Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Súly

658

Méretek

155 x 235 x 22

Teljes leírás

The customer base is an important value driver of software companies and a reliable prediction of its development is fundamental for investment decisions. A particularity in software markets is that an individual s purchasing decision is often influenced by other users choices. Although such customer network effects are evident, their quantitative assessment remain elusive with conventional approaches. This book contributes to closing this gap by developing methods for measuring network effects and their implications for valuation in software markets. Based on the theory of complex networks the book reveals that such diffusion processes highly depend on structural properties of customer networks. Moreover, it depicts that such insights are contributions to improve the quality of valuations in software markets. But the implications of this research also comprise social and political aspects as they can be applied in order to prevent corporate failures in all network effect markets.

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Valuation of Network Effects in Software Markets

A Complex Networks Approach

Információk a könyvről

Teljes leírás

Érdekelheti

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták