Menu
Rendelés állapotának ellenőrzése
Kapcsolat
Könyv Corporate Social Responsibility Philip Kotler

Corporate Social Responsibility

Szerző: Philip Kotler
Nyelv: Angol
Kötés: Kemény kötésű
Kiadó: John Wiley & Sons Inc
Elérhetőség: Beszállítói készleten
Küldés 9-13 napon belül
13 217 Ft
Today, corporations are expected to give something back to their communities in the form of charitab...

Információk a könyvről

Szerző
Philip Kotler
Nyelv
Angol
Kötés
Könyv - Kemény kötésű
Kiadva
2005
oldal
320
EAN
9780471476115
ISBN
0471476110
Enbook ID
04085532
Kiadó
John Wiley & Sons Inc
Súly
596
Méretek
166 x 237 x 28

Teljes leírás

Today, corporations are expected to give something back to their communities in the form of charitable projects. In Corporate Social Responsibility, Philip Kotler, one of the world's foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business. They show business leaders how to choose social causes, design charity initiatives, gain employee support, and evaluate their efforts. They also provide all the best practices and cutting-edge ideas that leaders need to maximize their contributions to social causes and do the most good. With personal stories from twenty-five business leaders from socially responsible companies, this is the bible for today's good corporate citizen.

Érdekelheti

Marketing Insights from A to Z

Philip Kotler
10 594 Ft

Good Works!

Philip Kotler
8 541 Ft

Marketing 3.0 - From Products to Customers to the Human Spirit

Philip Kotler
8 570 Ft

Marketing: An Introduction, Global Edition

Gary Armstrong
32 496 Ft

Marketing Places

Philip Kotler
8 613 Ft

Elusive Fan: Reinventing Sports in a Crowded Marketplace

Philip Kotler
14 910 Ft

Great Business Teams

Howard M. Guttman
10 033 Ft

CSR Strategies - Corporate Social Responsibility For a Competitive Edge in Emerging Markets

Sri Urip
15 183 Ft

Science of Interstellar

Kip Thorne
7 688 Ft

Innovative CSR

Celine LouchE
100 561 Ft

Whale Hunting - How to Land Big Sales and Transform Your Company

Tom Searcy
8 541 Ft

Corporate Sustainability

Andreas Rasche
24 405 Ft

Contemporary Strategy Analysis

RM Grant
25 086 Ft

Leaders Eat Last

Simon Sinek
3 734 Ft

Getting to VITO (The Very Important Top Officer)

Anthony Parinello
7 702 Ft

Sustainability Is the New Advantage

Peter McAteer
8 815 Ft

Leader's Guide to Managing People, The

Mike Brent & Fiona Dent
7 472 Ft

Principles of Marketing, Global Edition

Philip T. Kotler
29 920 Ft

CSR for HR

Elaine Cohen
21 643 Ft

CSR 2.0

Wayne Visser
21 178 Ft

Popol Vuh

Lewis Spence
4 196 Ft

Popol Vuh

Hillary Clinton
6 239 Ft

Boruto: Naruto Next Generations, Vol. 14

Masashi Kishimoto
3 328 Ft

Azok a vásárlók, akik ezt a könyvet megvásárolták, a következőket is megvásárolták

Principles of Corporate Social Responsibility (CSR)

David Katamba
3 894 Ft

Corporate Social Responsibility: A Very Short Introduction

Jeremy Moon
4 196 Ft

Corporate Social Responsibility (CSR), Sustainability and Environmental Social Governance (ESG)

Tracy Dathe
23 072 Ft

A to Z of Corporate Social Responsibility (revised and updated) 2e

Tolhurst
22 540 Ft

Corporate Social Responsibility

Brent D. Beal
9 682 Ft

Relationship Between Corporate Social Responsibility, Environmental Management, and Profitability

Daisy Valentin
11 524 Ft

Corporate Social Responsibility

Setareh Korkchi
18 454 Ft

Philosophy of Law: A Very Short Introduction

Raymond Wacks
4 024 Ft

Key Concepts in Corporate Social Responsibility

Suzanne Benn
11 303 Ft

What is Corporate Social Responsibility?

Laura Nordmann
6 208 Ft