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Könyv Development and Implementation Issues for Managing Sales Performance Angelos Vouldis

Development and Implementation Issues for Managing Sales Performance

Szerző: Angelos Vouldis
Nyelv: Angol
Kötés: Puha kötésű
Kiadó: Scholars' Press
Elérhetőség: Beszállítói készleten
Küldés 5-8 napon belül
31 773 Ft
The research project concentrates on the issues which an organization faces, in developing and imple...

Információk a könyvről

Szerző
Angelos Vouldis
Nyelv
Angol
Kötés
Könyv - Puha kötésű
Kiadva
2013
oldal
260
EAN
9783639517446
ISBN
363951744X
Enbook ID
07139531
Kiadó
Scholars' Press
Súly
386
Méretek
152 x 229 x 15

Teljes leírás

The research project concentrates on the issues which an organization faces, in developing and implementing an efficient and cost-effective conceptual framework for measuring and managing sales performance in the automotive retail sector. Due to the global financial crisis, organisations experience an economic downturn. This makes the use of a standard framework which can support their derived action plans of vital importance. This framework would aim to offer a holistic view of the sales performance with accurate results. A review of the literature provided extensive information and analysis of the different models and frameworks that could be identified and used in performance measurement literature.The research indicates that the proposed framework connects the measurement results with the derived action plans following a continuing improvement approach. The project has not only a theoretical approach but it also focuses on the implementation process.

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